| What is the meaning of the brand Zpryme? |
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The brand Zpryme, pronounced (z – prime or zee - prahym), traces its origins to the mathematical symbols below. The meaning is both literal and metaphorical. 1. When referring to a three-dimensional plane, a z-axis refers to the depth of a three-dimensional object Many companies, especially research firms, see or analyze markets or problems in only two dimensions, but the truth is that we live in a complex world that is multi-dimensional and constantly in a state of transformation. Along these lines, the name Zpryme, is our simple yet powerful way of representing that we are keenly aware of the speed of change developing in the markets we serve, and thus the services we provide to our clients become much more actionable and applicable to their business. |
