Summary
The purpose of this monthly report is to track consumer sentiment about the priority level utilities should be placing on climate change initiatives and clean energy program investments in wind, solar, and electric vehicles (EVs). The results of the analysis are presented by age, U.S. region, and gender. The data in this report was collected at the end of April 2022.
The supporting data and figures in this report can be found in the accompanying data file.
Source
The data and graphics in this report are from Zpryme’s monthly and quarterly consumer benchmarking surveys. Data is based upon a nationally representative survey sample of 1,000 U.S. adults (margin of error: +/- 3.5%).
Highlights
- Forty-seven-point eight percent of the overall sample said utilities should place a high priority on climate change, with the western region having the largest proportion (53.6%) who said high priority.
- Over half (50.9%) said utilities should place a high priority on investing in renewable energy with the west, again, having the biggest percentage (67.7%) saying high priority.
- A review of findings from March 2021 to April 2022 revealed that the April 2022 percentage of high priority for climate change (47.8%) was the highest observed for the past six months, with the western region having the most saying high priority for 10 of the past 14 months. The percentage saying a high priority should be placed by utilities on renewable energy investing reached an all-time high of 50.9% (April 2022) over the past 14 months of data reporting. In 11 of 14 months, the west had the largest group of respondents who said a high priority for renewable energy investing.
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File
Data (XLSX)
8
Charts
Graphs, Tables
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Residing in Austin, Zpryme is a research, media, and events agency with a focus on energy. Based on the creative direction of our associates Zpryme, produces influential research, Energy Thought Summit (ETS), and premium branding experiences that challenge the status quo.