"Utilities need to change the way they think and operate internally in order to pivot and act quickly — to deliver digital services."

- Ross Smith, PA Consulting

Zpryme interviewed Ross Smith, a member of PA’s Management Group, where he leads PA’s US Utility Digital Transformation consulting teams. From digital transformation to constantly evolving intelligently — learn more about what the energy industry needs to do over the next five years to pair evolution with innovation.

ETS Profiles The latest in a series on thought leadership from Zpryme, covering the curious and brilliant minds of energy.

zpryme

Residing in Austin, Zpryme is a research, media, and events agency with a focus on energy. Based on the creative direction of our associates Zpryme, produces influential research, Energy Thought Summit (ETS), and premium branding experiences that challenge the status quo.