With another active hurricane and western wildfire season projected for the U.S. this summer, utilities and the power industry will be in the spotlight again. Zpryme survey results from May 2021 show that by far, respondents in the West (34.6%) expressed the most concern with their utility about long term storm outages.

Not surprisingly, those in the Western region also represented the largest group (19.0%) likely to buy a distributed energy resource (DER), usually in the form of solar energy systems. From March to May, those that said they would seek solar information from their utility has increased from 9.1% to 13.7%.

As climate induced extreme weather continues to accelerate, utilities can expect an increase in customer requests for information about power reliability concerns and guidance on home generation options.

Learn how to access the full report and review findings from Zpryme’s Utility Response website at Consumer Storm Perceptions, and Solar and Home Generation Interests report.

Michael G. Albrecht

Bringing 10+ years experience conducting interviews, research and writing articles on the Digital Transformation of the electric grid, water and gas utilities. Areas of research include IT/OT Convergence, IIoT, AI/ML, 5G, Cloud, Blockchain, Smart Contracts, edge computing, renewable energy and battery storage, cybersecurity, data analytics, and evolving regulatory and policy activity. Work published in Powergrid International, Transmission & Distribution World, Utility Analytics, Energy Central, Smart Grid Insights, CMG Consulting, and Renewable Energy World. The driving force behind my work is a desire to deliver in-depth research and writing to utilities to assist their technology decision-making and marketing efforts during this period of significant digital transformation and business model transition.

Zpryme Survey: 14% of Consumers Likely to Seek Solar Information from their Utility

Michael G. Albrecht

Thought Leadership through Energy.